Douglas announces the closure of 103 perfumeries in Spain and an ERE to 600 employees

New job setting in the Douglas perfume chain. Two years after closing fifty establishments in Spain, the German chain has announced its intention to reduce its network in the country in another 103 points of sale, which will go hand in hand with an Employment Regulation File that will affect a maximum of 600 people.

This has been reported by the company in a statement, in which it explains that the decision is made within the process “of evolution from a retail business model with an online store towards a digital company with physical establishments “, and that responds to the” change in consumer habits that has been taking place in Europe in recent years, which has strongly boosted the growth of the company’s online commerce. “This speaks of a growth of its online sales of 40.6% during the 2020 financial year, reaching 822 million to global level. arrival of Covid-19, says the company, has accelerated the process and implies “necessarily this rapid adaptation of the commercial network. “Douglas opened an 850-square-meter flagship store in Madrid last September.

The adjustment is at the European level, although Spain will suffer one in five closures. Douglas currently has 2,400 stores in Europe, of which 500 will close. The decision of which ones will close is based on the situation of each one of them before the onset of the pandemic, details the company, which says it has analyzed “complex criteria” related to the economic viability, the development potential of each establishment and the density of stores in each market.

The company explains that it has already notified the union representatives of the decision and plans to start the consultation period in the third week of February. “The company approaches this process with the utmost respect for all workers, and with the desire to reach the best solution for all parties.”

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