What is Video Marketing?
Digital marketing uses videos and integrates them into marketing strategies and for small businesses.
It can be used to communicate with customers, brand recognition, product and service launches, and the list goes on and on.
Video marketing can be used for anything from customer relationships to helping businesses, services, or products. Video marketing can also serve as a tool for how to share, encourage customer credentials, provide live-streaming activities, and provide viral content.
SEE: Top 5 online video editing tools in 2021
The Benefits of Video Marketing
1. Grow Revenue
2. Influence Buying Decisions
3. Give the People What They Want
4. Rank Higher in Search
5. Increase Traffic
6. Get More Backlinks
7. Bump Up Conversions
8. Reach Decision Makers
Types of Marketing Videos
1. Demo Videos
2. Brand Videos
3. Event Videos
4. Expert Interviews
5. Educational or How-To Videos
6. Explainer Videos
7. Animated Videos
8. Live Webinar Videos