The enterprise struggles with engaging employees during the pandemic

The enterprise struggles with engaging employees during the pandemic

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"The relationship between manager effectiveness and employee engagement is undeniable," says new report from Achievers Workforce Institute. IMAGE: iStock/fizkes In an emergency, people look to their...
B2B marketing

Top Marketing Technology Trends Shaping B2B Strategies in 2024

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India’s B2B marketing landscape is evolving rapidly, driven by digitalization, the adoption of emerging technologies, and personalized customer service. Consequently, businesses need to consider...
b2b customer experience

B2B Customer Experience

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How does b2b customer experience differ? When we think about customer experience, our initial image is almost certainly of an individual customer making a purchase...
From Connections to Conversions: Maximizing ROI Through LinkedIn Followers

From Connections to Conversions: Maximizing ROI Through LinkedIn Followers

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In the dynamic digital marketing landscape, social media platforms have become indispensable tools for businesses seeking to enhance their online presence and drive meaningful...
How COVID-19 impacted the relationship between the enterprise and its employees

How COVID-19 impacted the relationship between the enterprise and its employees

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2020's top drivers for employee engagement are belonging and corporate social responsibility, according to Qualtrics. Image: Chainarong Prasertthai, Getty Images/iStockphoto Daily lives and lifestyles were recast...
employee engagement

How is Employee Engagement Related to Organizational Effectiveness?

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It is a challenge to measure the resort staff's skills and know-how related to an organization's overall success, but it is not impossible. There...
Predictive Analytics

Predictive Customer Engagement Analytics

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Businesses need to collect, evaluate and use data about their customers to solve problems or create new solutions or provide the best customer experience....
Personal Branding

Tips to increase the credibility of your Personal Branding

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Creating a brand from the beginning for an individual or organization to create a memory with the audience can be challenging. Digital uses has...

2021 predictions: B2B companies will use decentralized tools to manage the...

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The pandemic has changed the way we buy products, and the traditional model of influencer marketing will have to change too in 2021 to...
12 predictions for HR and the workplace in 2021

12 predictions for HR and the workplace in 2021

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Predictions for what's ahead in the job market and the economic potential of the country are popular at year-end. But this year has proved...
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